Newbies and Cautious Tanners

Looking to tan for the first time? Or have you tanned a few times before, but still looking to tread cautiously? Our Gradual Tan products are the ones for you. Our drops, mousses and masks can be tailored to the intensity of glow you want simply by applying a little bit more or using more frequently.

Loved by a-listers and soon to be adored by you. Discover the range now.

Have only tanned a couple of times, if at all or have had a bad experience with tanning in the past, so you’re looking for guidance and expert tips and may also have plenty of questions. The best products for you are in the GRADUAL TAN collection, with a guide colour/sheen, so you can see where you’ve applied the tan, helping you perfect your tanning technique. When applying, the first layer of our GRADUAL TAN products results in a light sun kissed glow, which can be built on gradually with a 2nd and 3rd layer if required, to achieve your perfect tan result.

Showing 1–9 of 10 results